Amrita Rao was discovered in a talent hunt which was run by Tips (also an artiste management agency). After having been featured in some commercials, she made her debut in Raj Kanwar's 'Ab Ke Baras' opposite newcomer Arya Babbar. The film bombed but Tips was there to salvage her career.
She played Ajay Devgan's fiancée in 'The Legend of Bhagat Singh', directed by Raj Kumar Santoshi. Despite a small role, her performance (and the film) won accolades. Her first real break though came in 'Ishq Vishk', directed by Ken Ghosh, opposite newcomer Shahid Kapoor. The film did reasonably well and brought both Amrita and Shahid into the limelight.
Amrita's fourth film was Indra Kumar's 'Masti', in which she was paired opposite Vivek Oberoi. The film was panned and Amrita (or for that matter, any of the girls) didn't have a decent role to talk about. Her next big release (and the most recent one) was Shah Rukh Khan's home-production, 'Main Hoon Na', in which Zayed Khan was her co-star. Sadly, Amrita's listless screen presence in the film shocked many. Nevertheless, it has enhanced her visibility and has thrown her into the league of promising actresses. Her next release is Gaurang Doshi's 'Deewar-Let's Bring Our Heroes Home' opposite Akshaye Khanna, directed by Milan Luthria.
Amrita is a simple middle-class Maharashtran girl with no link-ups or scandals in her tenure so far in the industry. Whether her career will move ahead swiftly or not is entirely dependent on the fate of 'Deewar' and her performance in it.
December 10, 2006
Amrita Rao : Amrita Rao...in the hot-spot
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